The Journey - Toyota Commercial

Final Video

Lighting - Shot 120

Lighting - Shot 130

Lighting - Shot 180

Lighting - Shot 190

Lookdev - Houses A

Lookdev - Houses A

Lookdev - Houses B

Lookdev - Houses B

Lookdev - Houses C

Lookdev - Houses C

Lookdev - Street A

Lookdev - Street A

Lookdev - Street B

Lookdev - Street B

Lookdev - Street C

Lookdev - Street C

Lookdev - Highway A

Lookdev - Highway A

Lookdev - Highway B

Lookdev - Highway B

Lookdev - Highway's sign

Lookdev - Highway's sign

The Journey - Toyota Commercial

I had the privilege of working alongside many talented artists at Vetor Zero in this commercial for Toyota's RAV4 as part of the Toyotathon.

“The Journey is a story about a dad who sets on a road trip with his son to chase a lost letter to Santa, only to realize that bonding with his son is the biggest treasure he could possibly find.”

I was responsible for Look Developing the streets the car would go through, the sidewalk characters would walk on, some houses, a full mountain and a highway. I also was in charge of lighting 4 shots in which we had to make it look as realistic as possible but also make the car stand-out.

It was amazing to work with so many talented people, we had a tight deadline but we worked hard to make it beautiful.

Thank you everyone at Vetor Zero.

More artwork
Pietro bernardi finalPietro bernardi pietro bernardi ab05d1217c591ac43dc1bf0704e6b0b8f4eaf9d9dc2fe45b598857085a77f1e7 ri v ttwPietro bernardi pietro bernardi thumb